The Karibu organizers are promoting the event both in East Africa and world-wide. We’re inviting all reporters who would like to visit the event and providing incentives similar to the overseas agent’s package.

This section will be expanded as Karibu Fair 2008 media strategy is developed

Overseas
Karibu would like to target more forcefully the overseas market that is already selling Africa. It’s Karibu’s aim to enable the international tour agents to better understand East Africa’s products so the Region can compete with other destinations as a unit. The Tanzania Tourist Board is supporting Karibu through out the year at all the major international trade fairs. Karibu have placed over 80% of their budget on overseas promotion of the event